Hello,
I bought it, together with other VST intrument sets and loops. They all had activation codes written under the download link PLUS I got them also on e-mail.
You can always see this info again, whenever needed, in your MySteinberg account (which I suppose you already have).
After activation, this info gets passed on your e-licenser. I highly recommend having a backup e-licenser once a year of so.Just me being cautious 